The Studio

A small studio for a specific problem.

Floish designs the acquisition infrastructure of high-ticket service businesses. We are not an agency, a marketing firm, or a CRM consultancy.

Why the studio exists

Most service businesses lose revenue in the gaps between systems.

A website built by one team. A CRM configured by another. Forms that submit somewhere. Follow-up that depends on which salesperson is having a good week. Reports that no one fully trusts.

The result is a business that looks busy but cannot predict revenue, attribute results to channels, or scale without breaking. The studio exists to replace that with one coherent system — designed, built, and owned end-to-end.

A point of view

Three principles.

They shape every engagement, regardless of sector.

Front-end and back-end are one product

A great website attached to a broken pipeline still loses revenue. A great pipeline behind a weak website never gets fed. Treat them as one system.

Few engagements, deeply done

A small number of commissions each quarter. Each scoped, designed, and built end-to-end by the studio team that took it on.

The system is owned by the client

Accounts, code, content, automations — all owned by the business. The studio is a partner, not a dependency.

We work best with

High-ticket service businesses, ready for infrastructure.

A new client is materially valuable
Some enquiry flow already exists
Sales process is ready to be formalised
Source of leads is no longer guesswork
A single source of truth is wanted
Sales treated as a system, not a personality
What we are not

Not an agency.

  • A web agency hands over a website and disappears. The studio designs the website and the system it feeds.
  • A marketing agency drives traffic. The studio ensures traffic becomes tracked, qualified, followed-up enquiries.
  • A CRM consultant configures software. The studio designs the pipeline, routing, follow-up, and reporting around the offer.
  • Floish owns the entire enquiry-to-client journey as one connected system.

See if there is a fit.

Start a Project